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The short version
- Cheapest that does the job: eRank. Its free plan gives 5 keyword lookups a day, and Basic is US$5.99 a month for 100 a day. It's the tool we use for our own Etsy shop's tags and titles.
- Best for product research: EverBee shows estimated sales for any listing or shop. The free Hobby plan is very limited; Growth costs US$299 a year (about US$24.99 a month).
- Cheapest with listing sales estimates: EHunt Basic at US$9.99 a month (US$7.99 yearly).
- Marmalead (US$19 a month) and Alura (from US$11.99) focus on keywords and listing grading, without listing sales estimates.
- Start free: eRank, EverBee, EHunt and Alura all have free plans, so test two before you pay.
Etsy SEO tool cost calculator
Enter how many keyword searches you run a day and how many shops you have. The calculator picks the cheapest plan of each tool that covers it.
What you need
Cheapest tool for you
US prices before tax, checked October 6, 2026 on each tool's pricing page. Links marked "affiliate" may earn us a commission; the ranking is by price only.
Etsy SEO tools compared (2026)
An Etsy SEO tool estimates how often shoppers search a keyword on Etsy and how many listings compete for it, so you can choose tags and titles buyers actually type. Some also estimate how much other listings sell. Here is what each one costs:
| Tool | Free plan | Paid plans per month | Keyword searches | Listing sales estimates |
|---|---|---|---|---|
| eRank | Yes: 5 lookups a day, 1 shop | US$5.99 / 9.99 / 29.99 (yearly: 5.50 / 7.92 / 22.50) | 100 / 200 / 500 a day | No (estimates tracked competitor shops' daily sales) |
| EverBee | Yes (Hobby): 10 keywords, no sales data | Growth US$299 a year; Business US$828 a year | Unlimited on paid plans | Yes |
| EHunt | Yes: 5 searches a day | US$9.99 / 19.99 / 59.99 (yearly: 7.99 / 15.99 / 29.99) | 100 / 500 / unlimited a day | Yes |
| Alura | Yes: 5 searches a day per tool | US$11.99 / 29.99 / 69.99 (yearly: 7.99 / 14.99 / 29.99) | 50 / 500 / unlimited a day | Not stated |
| Sale Samurai | Yes: 20 searches a month | US$19.99 (yearly: 16.65) | Not stated | Yes |
| Marmalead | No | US$19 (yearly: 15.83; lifetime US$300) | Not stated | No |
Prices and limits from each tool's pricing page, checked October 6, 2026. EverBee shows yearly prices; Alura's monthly prices are from a dated review (RevenueGeeks, August 2026). Every tool's search volumes and sales numbers are its own estimates, not official Etsy data.
eRank: what we use
We use eRank to research tags and titles for the SuanSupply Etsy shop. The keyword tool shows Etsy search estimates, competition and click-through for a term, and the free plan is enough to check a handful of keywords for a new listing. Paid plans raise the daily lookups and add competitor tracking and rank checks. What it doesn't do is estimate sales for a single listing, which is where EverBee and EHunt come in.
eRank's free plan covers 5 keyword lookups a day, with no card needed.
Try eRank freeEverBee: for product research
EverBee's Chrome extension shows estimated monthly sales and revenue for any Etsy listing or shop while you browse, which helps you check demand before you make something. Its keyword tool is unlimited on paid plans. It costs more than eRank, and the free Hobby plan leaves out sales and revenue data, so it suits sellers choosing what to make more than sellers tuning tags.
Which Etsy SEO tool should you use?
- New shop, few listings: eRank's free plan. Move to Basic (US$5.99) when 5 lookups a day isn't enough.
- Deciding what to make next: EverBee or EHunt, for listing sales estimates.
- Many shops or a big catalog: compare eRank Expert, EHunt Elite and Alura Professional in the calculator.
- Whatever you pick, put the keywords to work: our Etsy SEO guide covers titles, tags and attributes.
We haven't paid for every plan of every tool, so beyond eRank this page compares published prices and features rather than accuracy. Each tool estimates search volume its own way, so expect different numbers for the same keyword.
Price your listings with real fees
Our free Etsy fee calculator shows what you keep after listing, transaction, payment and Offsite Ads fees.
Frequently asked questions
What is the best Etsy SEO tool?
For most sellers, eRank: it has a free plan, paid plans from US$5.99 a month, and covers keyword research, listing audits and competitor tracking. If you want sales estimates for other sellers' listings, EverBee or EHunt.
Is eRank free?
Yes. eRank's free plan includes 5 keyword lookups a day, 1 shop and 5 listing audits a day. Basic is US$5.99 a month for 100 lookups a day.
Is EverBee worth it?
If you research products before making them, EverBee's listing sales estimates are the main reason to pay. Growth costs US$299 a year. For tag and title research alone, eRank costs less.
eRank vs Marmalead: which is better?
eRank is cheaper (free, or from US$5.99 a month) and adds competitor tracking and rank checks. Marmalead costs US$19 a month with no free plan and focuses on keyword data and grading your listings.
Are Etsy SEO tool search volumes accurate?
They are estimates. Etsy doesn't publish search volumes, so each tool models them differently. Use them to compare keywords against each other, not as exact numbers.
Free PDF cheat sheet
Etsy Seller Cheat Sheet 2026
Every Etsy fee with a worked example, the pricing formula, a listing SEO checklist and a 13-tag worksheet. Five pages, sent to your inbox.
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General information as of October 6, 2026. Tool prices and limits change often; check the vendor's pricing page before you subscribe. Not affiliated with Etsy, Inc.