SuanSupplySelling on Etsy
Research and learning for Etsy shops.
Etsy Seller Handbook
Etsy's own guides on photos, pricing, shipping and ads, plus seller stories and site updates. Read it first when Etsy changes something.
Visit site →Research tooleRank
Keyword and listing research for Etsy, with a free plan. We use it to pick tags for our own listings.
Visit site →Research toolMarmalead
Etsy SEO and market research: how often shoppers search a keyword, how crowded it is, and how your shop is doing.
Visit site →Research toolEverBee
Product research for Etsy: estimated sales for listings and shops, plus keyword data, to check demand before you make something.
Visit site →CommunityCraft Industry Alliance
A trade association for people who run craft businesses, with industry news, classes and a members' community.
Visit site →Our free help: Etsy fee calculator, Etsy SEO guide
Reselling
Apps that post one listing to several marketplaces at once.
Crosslist
Create a listing once and publish it to more than 10 marketplaces, including eBay, Poshmark, Depop, Mercari and Vinted.
Visit site →CrosslistingVendoo
Crossposting plus inventory and sales tracking in one place, for resellers selling on several apps.
Visit site →CrosslistingList Perfectly
Crosslisting with a browser extension and human support available around the clock.
Visit site →Our free help: Reseller fee calculator, Vinted fees
Shipping
Cheaper labels than the post office counter.
Pirate Ship (US)
Free USPS and UPS label software with discounted rates and no monthly fee. Good for small US shops shipping a few parcels a week.
Visit site →Shipping serviceStallion Express (Canada)
Discounted shipping from Canada to Canadian, US and international buyers, plus fulfillment and returns.
Visit site →Importing and sourcing
Duty rates, customs rules and help with suppliers.
US Harmonized Tariff Schedule
The US International Trade Commission's searchable tariff schedule. Look up your product's HTS code and duty rate.
Visit site →OfficialCanada Tariff Finder
A free tool from BDC, EDC and the Trade Commissioner Service that shows tariff rates for imports and exports by country.
Visit site →OfficialCBSA: Import commercial goods
The Canada Border Services Agency's pages on importing for a business: classifying goods, duties and taxes, and release.
Visit site →OfficialCanton Fair
The official site of the China Import and Export Fair in Guangzhou, held every spring and autumn. Useful for meeting factories in person.
Visit site →FreightFreightos
Compare and book freight quotes from several carriers and forwarders online, so you can check a quote before you pay it.
Visit site →InspectionsQIMA
Pre-shipment inspections and factory audits. An inspector checks your order at the factory before you pay the balance.
Visit site →Our free help: Landed cost calculator, Supplier message templates, Incoterms explained
Home food businesses
What you can sell from a home kitchen depends on where you live.
Forrager: cottage food laws
State-by-state cottage food rules you can filter by food type, where you can sell and labeling rules.
Visit site →Laws by stateCottage Food Laws
Plain-English summaries of each state's cottage food law, with links to the official sources.
Visit site →Our free help: Cottage food label maker, Recipe cost calculator
Free business help
Real people who will look at your plan for free.
SCORE (US)
Free one-on-one mentoring from experienced business owners, for as long as you run your business, plus free workshops.
Visit site →OfficialSBA business guide (US)
The Small Business Administration's step-by-step guide to planning, launching, managing and growing a business.
Visit site →Our free help: Profit and loss statement
Know a resource that belongs here? Email hello@suansupply.com. We are not affiliated with any site on this page, and we don't earn commissions from these links.
Get our free guide
Your First Order From China: a short PDF on finding a supplier, getting quotes and avoiding the usual first-order mistakes.
Frequently asked questions
Are these links sponsored?
No. Nobody paid to be on this page and we don't earn a commission from these links. We list a resource because it is useful to small sellers and importers.
How do you choose what goes on this list?
We pick resources that do something our own tools don't: research, shipping, crosslisting, official rules and free advice. We check every link when we update the page.
Can I suggest a resource?
Yes. Email hello@suansupply.com with the link and one line on who it helps. We add resources that fit, at no cost.